Off Market Property in London – a buyer’s guide.

In this article we discuss off-market property in London and why this is a fast-growing trend, and how Ridgestone Property can help you access these exclusive and prized opportunities.

What is an off market property?

Off-market properties are homes that are not publicly listed or available on mainstream real estate platforms like Rightmove or Zoopla, and won’t appear on a selling agents’ website or in their high-street office window. In most cases a traditional estate agency is not even involved with this sort of transaction.

Why do sellers want to sell their homes off-market?

In an increasing trend, we are seeing that many UK home sellers are looking for a greater level of privacy and discretion when looking to sell their properties. This also allows them to test the market at a certain price level, without the need to for online exposure, where some properties often remain available for many months with advertised price reductions and the potential for over-exposure and in some cases a reduction in the eventual sale price.

Which sorts of properties are being sold off-market?

There is no exact price cut-off or rule in place for this, however off-market activity tends to increase for higher priced properties above £1M, and the average deal price in London is £1.55M. In some prime areas of London and the Home Counties, off-market sales account for over 50% of all transactions, and London wide the figure sits around 25%.

How do you get access to off-market property in London?

At Ridgestone Property we source and acquire off-market property for our clients using our extensive network and experience operating within this space. Since the start of 2023, over 60% of the homes we have found our UK and overseas based clients have been entirely off-market; some of which that are included within our recent case-studies.

If you would like to have a confidential and no-obligation discussion with regards to your specific property requirements, then please do contact us directly or call our Managing Director, Alex Greaves on +44 (0) 7867526071.