Off Market Property in London – a buyer’s guide.

In this article we discuss off-market property in London and why this is a fast-growing trend, and how Ridgestone Property can help you access these exclusive and prized opportunities.

What is an off market property?

Off-market properties are homes that are not publicly listed or available on mainstream real estate platforms like Rightmove or Zoopla, and won’t appear on a selling agents’ website or in their high-street office window. In most cases a traditional estate agency is not even involved with this sort of transaction, and if they are, then they will usually look to offer these homes to their top clients and trusted database of professional Property Finders and Buying Agents.

Why do sellers want to sell their homes off-market?

In an increasing trend, we are seeing that many UK home sellers are looking for a greater level of privacy and discretion when looking to sell their properties. This also allows them to test the market at a certain price level, without the need to for online exposure, where some properties often remain available for many months with advertised price reductions and the potential for over-exposure and in some cases a reduction in the eventual sale price.

Which sorts of properties are being sold off-market?

There is no exact price cut-off or rule in place for this, however off-market activity tends to increase for higher priced properties above £1M, and the average deal price in London is £1.55M. In some prime areas of London and the Home Counties, off-market sales account for over 50% of all transactions, and London wide the figure sits around 25%.

How do you get access to off-market property in London?

At Ridgestone Property we source and acquire off-market property for our clients using our extensive network and experience operating within this space. Since the start of 2023, over 60% of the homes we have found our UK and overseas based clients have been entirely off-market; some of which that are included within our recent case-studies.

If you would like to have a confidential and no-obligation discussion with regards to your specific property requirements, then please do contact us directly or call our Managing Director, Alex Greaves on +44 (0) 7867526071.